People gathered around a table making holiday gifts with decorations and a Christmas tree in the background.
Shoppers Report This DIY Holiday Shortcut Actually Pays Off
Written by Edwin Potter on 5/14/2025

Actually Saving: Coupons, Shipping, and That One Code You Always Forget

A shopper happily using a smartphone with holiday decorations, packages, and symbols of discounts and free shipping around them.

Promo codes, shipping fees, and remembering which retailer actually gives free shipping—my brain just melts. Still, nothing beats scoring a last-minute gift without paying postage or missing some hidden voucher. Shoppers swear the hassle is worth it, but I’m not always convinced.

Hunting Down Discounts and Codes (It’s a Mess)

Every holiday, I drown in “exclusive” promo codes that seem to work for everyone but me. Last Christmas, I tried three different “20% off” codes for electric candles—only one worked, and only because a friend texted me a voucher link at midnight. Hey Discount and MoneySavingExpert aren’t just dumping keywords—they’ve got up-to-date codes, retailer quirks, and those weird “gift with purchase” extras (seriously, who needs another mug?). Most UK retailers hide their best discounts behind newsletter popups, so now I have a burner Gmail just for that. Supposedly, 38% of people miss out on codes just by not checking these emails or aggregator sites. Sometimes the best deals are buried under endless “hurry, last chance!” spam. Ironic.

Free Shipping: Not As Free As They Claim

Free shipping is a scam half the time. Minimum spend? Always £40 more than I planned. Who needs seven pairs of novelty socks? Still, places like John Lewis and Morrisons push free delivery codes, but they’re buried in coupon databases. Grocery orders are a gamble—I stacked three offers at Iceland, missed the cutoff, and my roast arrived lukewarm. Consultants keep talking about “cart abandonment triggers”—apparently, 63% of people bail if free shipping isn’t automatic or at least obvious at checkout. I’ve lost count of how many “15% off” deals get eaten by shipping fees, unless you do “click & collect,” which, let’s be real, nobody in my area offers. Weirdest thing? Sometimes, paying for a premium loyalty program costs more in the long run. I did the math—three weekends in a row, and I spent less than my friends with Prime. Go figure.

Black Friday and Cyber Monday: Shortcuts or Just More Spam?

Stacking coupon codes again—everyone swears it’s genius, but my inbox is a dumpster fire and Old Navy emails outnumber actual spam. Honestly, just set a price alert and call it a day. Black Friday and Cyber Monday are chaos now, bouncing between sneakers, phones, and, for some reason, robot mops.

Top Tips For Black Friday Deals

So, yeah, I keep seeing these “secret hack” reels from influencers—like, sure, as if they’re outsmarting anyone? Meanwhile, ModernRetail’s saying Black Friday just blew past $10.8 billion in U.S. sales, so apparently we’re all just cogs in the same chaos machine. I don’t even pretend to care about what’s “in”—I just sort by percent off. If last season’s boots are 65% off and I can stack a retailer credit card bonus on top, I’m in. It’s like gambling, except instead of chips, you get shoes you’ll probably wear twice.

That old “leave stuff in your cart and hope for a discount” thing? Eh, sometimes it works. Shopify’s 2024 data says people are watching carts like hawks, but half of us never actually check out. Sometimes you get a nudge, sometimes you just get annoyed. Oh, and browser extensions promising secret codes? Don’t even start. My friend crashed her entire checkout at 2AM last year. I’m still not over it.

Getting the Most from Cyber Monday Sales

Cyber Monday? I set alarms every two hours. I know, it’s unhealthy. But when Cyber Monday is breaking Black Friday records, it feels justified. Here’s my actual tip: skip the homepage. I Google the exact product (“T-fal Ultimate Hard Anodized Nonstick 12-Piece Cookware Set Cyber Monday 2024”) and just jump between the lowest three prices. Amazon’s deals? Usually disappointing by breakfast, totally gone by lunch, so I end up on some tiny retailer’s site and hope they’re legit.

Doorbusters? I gave up. Feels like playing chess blindfolded—by the time you figure out the moves, the game’s over. Supposedly, online sales are huge and in-store foot traffic is down (Nationwide Group Data), but my Target still managed to sell out every “top 10” toy before Cyber Monday even started. And don’t get me started on shipping. My friend’s order got split between three couriers—none of them could find his house. Progress, I guess?